
Daily Coffee Report 8/10/26
Daily coffee report

- Coffee
By: Diana Delgado, Contractor
Procafecol secures $15 Million Loan To Expand Coffee Shops
Procafecol secures $15 Million Loan To Expand Coffee Shops
Bogota (Coffee Network ) - Procafecol, the Colombian company that controls Juan Valdez coffee shops, said it obtain a loan of COP15 billion Colombian pesos (US$3.5 million9 from the coffee growers federation to carry out an expansion of coffee shops.
The loan, which will have a term of 36 months for payment, will seek to continue with the investments that Procafecol has for the Juan Valdez brand.
This would be in line with the latest moves , including the opening of its 500th store in the renowned 'Plaza Salvador del Mundo', one of the most visited places by locals and tourists from El Salvador.
“We are immensely happy with our 500 stores in the world, since for more than 15 years we have been consolidating a robust expansion plan with which we have sought to be the world benchmark for 100% Colombian premium coffee and with it, captivate, every time. more, to consumers so that they fall in love with this flagship product of our country”, Camila Escobar, president of Juan Valdez, said.
In 2022, the company has continued to position itself in Latin America and the United States, a territory in which it registers one of the highest growth rates with respect to its mass consumption channel. Additionally, Spain, Qatar, Turkey, Argentina and other international destinations have joined the list of nations that are enjoying the unique experience of coffee of Colombian origin.
In 2021, Procafecol's operating income and its subsidiaries reached COP388.7 billion,62.9% more than in 2020 and 14.8% more than in 2019.
Despite a few months of general quarantine for covid-19 and other lockdowns in the first half of 2021, the company achieved revenues of COP365.587 billion (including sales and others), 69.3% more than in 2020 and 14.3% more than in 2019, thanks to the good performance of all sale channels.
Sales in Colombia, which represents 61.1% of the total sales of the company, despite being
affected by the quarantines and restrictions at the beginning of 2021 achieved a significant recovery in the second half and obtained sales of PS219.8 billion, not only exceeding what was projected, but even those of 2019. Procafecol closed the year with 334 stores in Colombia.
In the international market, Procafecol sold COP65.922 billion, 24.2% more than in 2020, despite the logistical and operational problems in the global transport and supply chains.
Contributing to these good results was the opening of 20 new Juan Valdez stores in Ecuador,
Chile, Costa Rica, El Salvador, Paraguay, Florida, Kuwait and Bolivia, to reach 144 coffee shops, the performance of the mass consumption channel in the Latam region in countries such as Chile, El Salvador and Paraguay, and the opening of 9 new markets such as Australia, New Zealand, Russia and Canada, among others.
By Diana Delgado
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Daily coffee report


August 10 – The world commodity markets and economy remains at risk amid two wars this morning. Tensions continue to escalate in both the Middle East and the Black Sea – risking pulling other countries into the conflicts. Stocks are down modestly this morning as we start a week of trade in which we’ll see key inflation and retail sales data following a weak jobs report this past Friday. Yet, stocks continue to trade just below record high levels, with the VIX trading near 2026 lows just above 15. The dollar index is trading near 99.7. Yields on 10-year Treasuries are trading near 4.68%, while yields on 2-year Treasuries are trading near 4.23%. The energy and food-based markets are firmer today amid the escalated risks. WTI crude oil is trading near $80, while Brent trades near $85 per barrel. Double-digit gains in the winter wheat markets lead the way for higher grain and oilseed prices.


August 7 – The U.S. economy unexpectedly lost 23k jobs in July, dramatically below market expectations of an 80k increase and marking the worst Non-Farm Payrolls print since February. Furthermore, May and June were both revised sharply downward, with combined revisions showing 103k fewer jobs than previously reported. Outside of the healthcare sector, which added 22k jobs in July, the losses were very broad-based. Government payrolls saw the largest decline, shedding 53k jobs in July, the largest seen since October 2025, while June was revised down to show a loss of 10k jobs as well. The private sector at least saw growth, adding 30k jobs in July, now matching the month prior after it was revised down from the 49k initially reported, and substantially missing forecasts of 78k jobs being added. This is a sharp reversal in course from the largely better than expected U.S. labor data seen earlier this week.

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