StoneX logo

Equity private placement advisory

StoneX specializes in helping issuers evaluate equity private placement options and engage institutional investors aligned with their capital-raising objectives.

Our advisory services help companies prepare for investor diligence and pursue capital to support growth, acquisitions, balance sheet needs, and other strategic milestones.

Equity capital markets private placements 

A private placement is often evaluated alongside bank lending, refinancing, or a public offering.

StoneX helps you run a disciplined equity private placement process so you can:  

  • Set clear objectives    
  • Compare structure and term trade-offs   
  • Prepare for investor diligence 
Equity capital markets private placements

When private placements are used

Companies typically consider equity private placements when they want access to capital with more say over deal structuring, confidentiality, and lower regulatory burden.  

  • Raise growth capital efficiently  
  • Access institutional investors outside public markets  
  • Support acquisitions or other strategic initiatives  
  • Strengthen company balance sheet with flexible equity 
  • Delay or prepare for a future public offering 
When private placements are used

Types of equity private placement structures

Our team understands and offers multiple equity private placement structures, providing bespoke investment banking solutions and objective advisory services to support clients in executing their growth strategies and securing the capital required.

Common types of private placement investments include: 

  • Preferential allotment: selling stocks privately to investors 
  • Qualified institutional placement: issuing securities to qualified institutional buyers 
Types of equity private placement structures

Our approach to private placement advisory 

A structured process reduces internal workload and keeps you in control. StoneX supports the full private equity financing cycle with defined deliverables and a consistent pace. 

Define objectives and parameters

We align on use of proceeds, timeline, size range, and approval requirements. We also identify terms that are off-limits, ensuring approvals are straightforward and preventing scope creep. 

Evaluate structure options

We review scenarios across tenor, security, covenants, flexibility, and capital structure impact, making tradeoffs clear before investors weigh in.

Prepare materials and diligence readiness

We help shape the narrative, anticipate investor questions, and coordinate inputs across finance, treasury, and legal. 

Support investor engagement and proposal comparisons

We assist in assessing offers in plain language, with focus on what changes risk, flexibility, and governance burden.  

Coordinate execution through close

We help prioritize documentation and closing readiness, so the process stays on track.

Support beyond the raise

Private placements live for years. We stay involved as priorities evolve and questions arise, helping ensure the financing continues to work as need change.

Our equity private placement process

Qualify capital raise target

Capital seekers must assess how much funding is required and how it will be put to use. Once a target has been established, the capital raise can begin.

Identify potential investors

Once an amount of capital to be raised is determined, a pool of potential investors is sought, primarily consisting of institutional and family office investors.

Memorandum preparation

A private placement memorandum (PPM) is created, outlining the business, financial, securities offered, use of proceeds, and potential risks.

Investor outreach

We support a private outreach process to appropriate investors, helping coordinate meetings, diligence requests, and follow-up within the agreed transaction parameters. 

How equity private placements fit within a broader capital plan

An equity private placement is rarely evaluated in isolation. It is often considered alongside other financing paths, including public offerings, debt financing, M&A activity, or a potential IPO.

StoneX helps issuers assess how an equity private placement may support near- and long-term objectives, including:

  • Raising growth capital while managing dilution and investor rights
  • Supporting acquisitions, divestitures, recapitalizations, or other strategic initiatives
  • Strengthening the balance sheet with flexible equity capital
  • Preparing for a potential IPO or other public market transaction, when applicable
How equity private placements fit within a broader capital plan

Related capital markets capabilities and resources

Private placements are often assessed alongside other financing options and capital markets considerations.

  • Investment banking advisory services: connecting you to finance and capital markets solutions across debt, equity, and advisory mandates. 
  • Debt capital markets advisory: offering structured advisory and execution support across private and public markets, built to improve terms and increase certainty of execution.   
  • Mergers & acquisitions financing advisory: supporting clients through acquisitions, divestitures, recapitalizations, and other strategic transactions, including how equity financing may fit within the broader transaction plan.
  • Equity research: independent institutional research across multiple sectors, providing company analysis, valuation perspectives, and industry insight that may inform capital markets' decision-making.  
Related investment banking capabilities

Why StoneX for private placement 

Leveraging deep relationships with institutional investors and family offices, our platform connects clients with long-term capital partners and provides tailored structuring and distribution strategies to optimize deal execution.

Integrated capital markets expertise

Our specialists work closely with equity research analysts and institutional sales and trading teams, ensuring your transaction is informed by deep market insights and execution capacity. 

Global market reach

As part of StoneX’s institutional division, we tap into extensive global distribution channels and a broad investor base – enhancing demand and execution quality for client offerings.

Client-first advisory

We tailor our equity solutions to your strategic objectives, industry profile, and financing needs.

Whether you're a growth company preparing for public markets or an established issuer optimizing capital structure, our team delivers sound, unbiased guidance.

Discover more insights

Dive into comprehensive market analysis from StoneX spanning commodities, equities, currencies and more.

FAQs

StoneX: We open markets

Our market expertise, advanced platforms, global reach, culture of full transparency and commitment to our clients’ success all set us apart in the financial marketplace.

Reach

With access to 40+ derivatives exchanges, 180+ foreign exchange markets, nearly every global securities marketplace and numerous bi-lateral liquidity venues, StoneX’s digital network and deep relationships can take clients anywhere they want to go.

Transparency

As a publicly traded company meeting the highest standards of regulatory compliance in the markets we serve; our financials and record of accomplishment are matters of public record. StoneX’s commitment to “doing the right thing over the easy thing” sets us apart in the industry and helps us build respect, client trust and new partnerships.

Expertise

From our proprietary Market Intelligence platform, to “boots on the ground” expertise from award-winning traders and professionals, we connect our clients directly to actionable insights they can use to make more informed decisions and achieve their goals in the global markets.

© 2026 StoneX Group Inc. all rights reserved.

The subsidiaries of StoneX Group Inc. provide financial products and services, including, but not limited to, physical commodities, securities, clearing, global payments, risk management, asset management, foreign exchange, and exchange-traded and over-the-counter derivatives. These financial products and services are offered in accordance with the applicable laws in the jurisdictions in which they are provided and are subject to specific terms, conditions, and restrictions contained in the terms of business applicable to each such offering. Not all products and services are available in all countries. The products and services offered by the StoneX Group of companies involve risk of loss and may not be suitable for all investors. Full Disclaimer.

This website is not intended for residents of any particular country, and the information herein is not advice nor a recommendation to trade nor does it constitute an offer or solicitation to buy or sell any financial product or service, by any person or entity in any jurisdiction or country where such distribution or use would be contrary to local law or regulation. Please refer to the Regulatory Disclosure section for entity-specific disclosures.

No part of this material may be copied, photocopied or duplicated in any form by any means or redistributed without the prior written consent of StoneX Group Inc. The information herein is provided for informational purposes only. This information is provided on an ‘as-is’ basis and may contain statements and opinions of the StoneX Group of companies as well as excerpts and/or information from public sources and third parties and no warranty, whether express or implied, is given as to its completeness or accuracy. Each company within the StoneX Group of companies (on its own behalf and on behalf of its directors, employees and agents) disclaims any and all liability as well as any third-party claim that may arise from the accuracy and/or completeness of the information detailed herein, as well as the use of or reliance on this information by the recipient, any member of its group or any third party.